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Global Operations Management (McGraw-Hill Series in Management)
Référence B-511-145
ISBN-10 0070237166
ISBN-13 9780070237162
Format Relié
Pages 608

Livre d'occasion

Global Operations Management (McGraw-Hill Series in Management)

Édition 1996
Chez McGraw-Hill Higher Education
B Bon
Ancien livre de bibliothèque. Légères traces d’usure sur la couverture. Tampon ou marque sur la face intérieure de la couverture. Edition 1996.
RÉSUMÉ

This groundbreaking text builds upon introductory operations management courses and presents conceptual frameworks to help students recognize and meet strategic international operations management challenges. Using a combination of original text, cases, and readings, Global Operations Management approaches its topic from the perspective of current American business, and emphasizes innovative projects undertaken to capture the promise of global competitive advantage. A very thoughtful selection of readings, many written by out most influential business scholars (e.g., Porter, Deming, Hofstede) helps students relate the cases to broader operations experience and issues.

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